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Recent Posts
- Mobile Ad Networks and Mobile’s Future with Harald Neidhardt
- Mobile Advertising in a Multimedia Age with Mobixell’s Freddy Friedman
- Mobile Engagement Research with Joy Liuzzo of InsightExpress
- Bango Mobile Payments and Analytics with Andy Bovingdon
- Mobile Devices Challenge the Advertising Ecosystem
- Mobile and Marketing Media Channel Differences
- Mobile Advertising and Technology Top 10 for 2009
- Mobile Advertising Growth at Quattro Wireless
- Smaato Mobile Advertising Roundtable: Part Two
- Smaato Mobile Advertising Roundtable in San Francisco: Part One
- How to Integrate Mobile, Email and Web Marketing Strategies in Retail
- Local Mobile Search Advertising with Gregg Stewart of 15miles
Tag Archives: text messaging
Mobile and Marketing Media Channel Differences
The practice of mobile marketing, as Michael Becker repeated several times in his podcast interviews with me, clearly distinguished between mobile and other media, such as the Internet, print, broadcast and email. The mobile ecosystem is very different from traditional … Continue reading
Posted in Digital Marketing, Mobile Advertising, Mobile Advertising Research, Mobile Marketing, Mobile Marketing Best Practices, Mobile Websites
Tagged Digital Marketing, marketing, media channel, media channels, michael becker, Mobile Advertising, mobile channel, Mobile Marketing, mobile phones, short code, text messaging
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Per Holmkvist of Mobiento: Mobile Ad Growth Expanding in Scandinavia
Mobile ad growth is rising at a 50%-90% clip per year in Scandinavia, according to Per Holmkvist, Managing Director and Co-Founder of Mobiento, the leading mobile marketing agency in Scandinavia. Although the revenue from the non-mobile Internet is much larger … Continue reading