Monthly Archives: April 2010

Mobile Engagement Research with Joy Liuzzo of InsightExpress

Mobile phone consumer research is both an art and science, especially among smartphone users who are totally immersed and engaged with the growing number of sophisticated handsets on the market. Phones are an intimate part of their lives. In September, … Continue reading

Posted in Mobile Advertising, Mobile Devices, Mobile Internet, Mobile Marketing, Mobile Research, Uncategorized | Leave a comment

Bango Mobile Payments and Analytics with Andy Bovingdon

Mobile Analytics and mobile payments services are helping marketers better serve and understand mobile phone user engagement. As Andy Bovingdon, VP of Product Marketing for Bango remarks about the change in consumer adoption of the mobile channel: “…Analytics is less … Continue reading

Posted in Mobile Advertising, Mobile Advertising Research, Mobile Internet, Mobile Marketing, Mobile Websites | Tagged , , , , , , , , , , , , | 1 Comment