Monthly Archives: May 2009

Mobile Advertising with Harald Neidhardt of Smaato

If you’re passionate about mobile and mobile advertising, talk with Harald Neidhardt, CMO of Smaato, a mobile advertising company. Before the iPhone was released, Harald and other entrepreneurs at Smaato were talking about smartphones, mobile applications and the growth of … Continue reading

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Twitter Marketing that Engages Your Audience

Many businesses are now using Twitter for marketing. Take that back. Many businesses think they’re using Twitter for marketing. But making money with Twitter requires more than a parade of tweets scrolling across the screens of followers.  Thoughtful Twitter marketing … Continue reading

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U.S. Mobile Advertising Growth: Better Than Google Radio

Wall Street Journal summarized total ad spend in the U.S. by medium and detailed why Google Radio failed. I like occasionally to read about a Google “failure.” It makes me feel good when even a giant Internet behemoth, like Google, can taste the dust of defeat. Continue reading

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